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Web Design & Development, Lincoln

Web Design & Development

Before we start building your website, before we even start thinking about the design and how it’s going to look, we put real thought into your goals and what it is you are trying to achieve from your new website, whether it be increased sales, increased enquiries or brand awareness.

After taking an initial brief, our team of industry experts based near Lincoln, spend the time understanding your business, understanding your customers (and websites audience) to enable us to put the foundations in place for a website that will make an invaluable difference and provide the results you need.

User journey and accessibility are paramount, content is king and SEO (Search Engine Optimisation) is crucial. Once these things have been mapped out and a structure is in place, we then bring it all to life with design visuals.

Content Management System

WordPress is our CMS of choice for small to medium website builds, and here’s why…

WordPress is very easy to use and has an intuitive interface. Adding new pages, blog posts, images, etc. on a regular basis is a breeze and can be done quickly. Because the technology is so simple, time spent on formatting is greatly reduced.

WordPress is browser-based. You can login from any internet connected computer and manage your site.

The code behind WordPress is very clean and simple, making it easy for search engines to read and index a site’s content.

With WordPress, you have control of nearly every aspect of your site and can easily make those simple updates with minimum experience.

Bespoke Website Build

mercury web team

There are times, especially for larger and more complex websites, with functionality that’s out of the ordinary, when WordPress isn’t enough, which is why our specialist team, based near Lincoln, have programming skills beyond WordPress development.

We can build bespoke websites from the ground up. Our web developers are fully fluent in PHP. A cutting edge programming language, with over 300 million websites are built with this technology making it the most widely used and tested on the internet.

Fully Responsive

Did you know that Google has now included mobile responsive sites as part of their search engine ranking criteria? In a nut-shell this means that if your website isn’t responsive and optimised for mobile and tablets, Google will mark down your website, which means you won’t appear as high in the rankings as websites that are responsive.

Aside from this, on average 40% of UK internet traffic derives from handheld devices, and this figure is rising dramatically year on year.

Can you afford not to have your website optimised for this percentage of your users? Our team of specialists based near Lincoln, make sure that all of our websites are now responsive as standard.

A Few Stats

socialmedia

1.7 million
social media reach
YIBC
social media reach in 3 days

audience

44%
audience increase
Cartwright & Butler
audience increase in a 20-day campaign

competition

1,256
competition entries
Vangarde Shopping Park
competition entries in 12 days

uniquevisits

72%
unique visit increase
Prospect Shopping Centre
unique visit increase in October 2014
compared to October 2013
We know what we’re talking about!

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