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Search Engine Optimisation (SEO), Hull

Search Engine Optimisation (SEO)

We all go to Google, or other search engines, to find products or services that we need. When we don’t know a product, service or organisation by name we use keywords to find what we are looking for. Search engines will display results in the order in which they believe are most relevant to your search query.

Search engines don’t take kindly to shortcuts and their interest is to ensure that they deliver quality websites with relevant information each time a user searches for something.

Our SEO specialists working from our head quarters in Hull, are seasoned industry experts and have optimised websites for everything from small campaign driven pages through to e-commerce sites selling thousands of products.

We’ll work with you to develop a detailed monthly plan of activity. Each month we will provide you with a report featuring the statistics and figures you need in order to make informed decisions on the next steps.

Technical

SEO campaigns start with ensuring your website is up to scratch. This means ensuring your website is built correctly to industry standards, making sure it is accessible regardless of what device its being viewed on, pages are served quickly within seconds with minimal loading time and analytics and goals are in place ready for all the surge of traffic we’re about to push your way!

On-Page

It’s not just about your keywords and what you are doing to reach the top of google, it’s just as much about what your competitors are doing (and not just local or nationally, but internationally!) there is a lot of competition out there. Deciding on your keywords is only the start. Our Hull-based team will really interrogate your keywords, your competitor’s websites as well as the online market to really drive your website higher up the rankings.

There is a science to SEO, one which we will explain in layman’s terms so that you understand what we are doing, but we’ll do all the work for you.

Content

Content is king, and without relevant and up-to-date content on your website, optimising your website for maximum results would be a fairly tough challenge.

Whether it’s re-writing the content on your website from scratch, or just tweaking it so it’s better optimised, our copy-writing team in Hull, East Yorkshire, will cover all basis.

Activity ranges from blog writing and management of your social media, through to ensuring your keywords are continually competitive and react quickly to changes your competitors are making to their websites and SEO strategies.

A Few Stats

socialmedia

1.7 million
social media reach
YIBC
social media reach in 3 days

audience

44%
audience increase
Cartwright & Butler
audience increase in a 20-day campaign

competition

1,256
competition entries
Vangarde Shopping Park
competition entries in 12 days

uniquevisits

72%
unique visit increase
Prospect Shopping Centre
unique visit increase in October 2014
compared to October 2013
We know what we’re talking about!

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