Google has recently released a new open source compression algorithm that is far superior to the current compression methods that currently exist.
Compression algorithms help shrink and compress items such as images, fonts and other website content in a hope that smaller file sizes will result in speedier loading times.
Brotli, the compression algorithm is now available for developers to download and use. Benchmarks have found that the new format offers 20-26% higher compression ratios when compared to other current algorithms.
In order to use Brotli during a connection to a website, you need to make sure that the browser you are using supports that algorithm. At the moment it’s impossible to say whether this will become a new web standard or if it will remain confined to a few niche users.
We’re keeping a close eye on this one.